What Is Multi Streaming and How Does It Work? While live streaming has been around for over a decade, it is only now that it has become mainstream. Today, almost every social media platform supports live streaming. YouTube, Facebook, and even LinkedIn— all offer this service. Multi streaming solves many problems that we will talk …
Top OTT Trends And Their Implications The OTT sector is growing. Every other area of home entertainment expenditure has seen a decline over the past few years, with the exception of online video streaming. This segment is, however, on the rise. Video streaming rose 72.4% from Q1 2018 to Q1 2019. Today, the OTT sector …
Things to Consider Before Launching Your Own OTT Platform Entrepreneurs and marketers need newer ways to reach customers in the digital age. Yes, social media marketing and content marketing still dominate, but OTT or over-the-top services are now increasingly being used as customer acquisition tools. In fact, OTT platforms are quickly replacing traditional TV channels. …
Things to Consider Before Launching Your Own OTT Platform Read More »
Understanding OTT Video Analytics – User Engagement And Churn Written By:- Dulumoni Das Digital content consumption trends have dramatically changed over the past few years, thanks to increased internet access and lower data costs. According to a report, the number of viewers preferring content consumption on TV over mobile devices has fallen from 52% to …
Understanding OTT Video Analytics – User Engagement And Churn Read More »
How to Start an OTT Platform – How to Set up, Get Users and Stand out from the Competition Written By:- Dulumoni Das OTT or Over The Top services are rapidly becoming a popular way to watch videos. OTT platforms are changing the way the world consumes video content. We live in a volatile world …
