How to start a streaming service like Netflix

The majority of industries now genuinely require live broadcasting in the twenty-first century. Sports and gaming-related sectors have made extensive use of the benefits of live streaming content, but its scalability doesn’t stop there. Many businesses who want to broadcast live concerts, discussions, and presentations as well as instantly communicate information can use live streaming.

Now that you’ve made the decision to set up a live stream for something, you need to be aware of the specifications for the equipment you’ll need. You’ll learn how to put up a live stream on your website by reading this.

You’ll need the following to stream live video on your website:

  1. Recording Equipment

A live stream has two sides, and the recording takes place on one of those sides. For live streaming services, you can use virtually any recording device, but the greater the equipment’s specifications, the better the video quality will be. The majority of upscale live broadcasters employ a premium 4K UHD camera equipment, however it largely depends on your needs and money.

There is audio recording in addition to video recording. The majority of video camcorders almost usually come equipped with an audio recording device, although these devices can only produce poor audio quality. It is advised that you utilise an external, high-end microphone and keep it out of the video’s frame for a high-quality experience.

  1. Encoding Equipment

You must encode live video before you can stream it on your personalized online video streaming platforms. Your stream must first be encoded before it can be sent over the internet. A video is optimum for recording and storing when it is in its native format.

In order for your users to watch from their own devices, encoders convert the video stream to a format appropriate for online transmission.

Hardware encoder and software encoder are the two main categories of encoders.


Hardware Encoders

Without a computer, hardware encoders are specialized devices that are used to encode live videos. These encoders are quite expensive since they are far superior to software encoders and are only used by experts.

Some well-known hardware encoders are:

  • BoxCaster Pro
  • Digicast DMB 8800A
  • Teradek VidiU

Software Encoders

Small and medium-sized businesses utilise these as an economical substitute for hardware encoders when they need a live video broadcasting for their website. When hardware encoders are not actually required, software encoders come in useful. Additionally, a computer with a reasonably quick processor is needed for software encoders. When it comes to handling real-time video transcoding, a speedier system is more dependable.


Some examples of Software encoders are:

  • OBS Studio (Open-source)
  • Wirecast
  • Switcher Studio
  • Mimo Live
  1. Internet Connection

It would be unfortunate if you didn’t have an equally strong internet connection after all the effort it took to arrange top-tier recording equipment and an excellent encoder. The quality of the transmitted video is significantly impacted by internet speed. Higher upload rates from the host servers will send live video broadcasts of higher quality.

It is advised to transmit videos at a generalized speed of 2 MBPS for uninterrupted, high-quality transmission. Anything less will cause the video stream to lag and have glitches. The caliber of the recorded footage affects a live stream’s quality as well. For instance, the suggested upload speed for a 1080p30fps video for video on demand as opposed to live streaming is 13 MBPS.

  1. Dedicated Streaming Platform (Live Streaming Host)

The fourth and most crucial component is a white-label video professional-grade live video on demand platform, which is needed to set up a live stream on your website. Consumer-grade platforms like Facebook and YouTube impose a lot of restrictions on video broadcasters.

  • Since practically all aspects of the live streaming experience are still under your control, solutions like Mogi offer better live streaming services. These platforms are far superior than consumer-grade ones like YouTube since they are dedicated to keeping their live video streaming function at the core of their operations.
  1. Embed Codes

Even though it might seem difficult, setting up a live stream only requires completing this one simple step. The next step is to add the special code that will embed the live stream on your website once you’ve put your equipment together and are prepared to broadcast.

To accomplish this, you must log into the admin area of your live streaming provider and schedule a live stream. The embed options page, where you may find the JavaScript embed code, will be redirected to you. To embed the code, open the HTML code view on your website and paste it there.

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