Mogi Collaboration with Vaki OTT - Mizoram’s Premier Entertainment Platform

Background
Vaki, a Mizoram-based entertainment platform, aimed to create a digital space to showcase the region’s rich cultural heritage and promote local content creators. To achieve this, Vaki collaborated with Mogi, an industry leader in OTT technology solutions, to develop and launch its own OTT platform, enabling viewers to access Mizoram’s unique entertainment offerings anytime, anywhere.
Vaki OTT was founded by Mapuia Chawngthu, a passionate filmmaker. He developed a love for filmmaking from a young age. He first used a video camera in 2002 and soon began creating films. His works include 109 (2002), Mission (2003), and Khawnglung Run (2012), along with several short films and documentaries
Key Challenges
Vaki faced several challenges in launching its OTT platform:
Buffer-Free Content Delivery in Remote Locations: Ensuring a smooth streaming experience without interruptions, even in areas with inconsistent internet speeds and limited connectivity.
Platform Scalability: A requirement for an enterprise-grade solution capable of supporting growing content demands and user traffic.
Multi-Device Accessibility: The need for seamless streaming across mobile, web, and Android TVs.
Local Content Monetization: A structured approach to monetize content while keeping it accessible to a wider audience.
User Acquisition & Engagement: Strategies to onboard and retain users through innovative marketing and subscription models.
Mogi’s Solution
To address these challenges, Mogi provided an end-to-end OTT solution tailored to Vaki’s needs.
1. Buffer-Free Streaming with Patented Technology
Mogi implemented its patented buffer-free streaming technology, ensuring smooth and uninterrupted content delivery even in remote locations. Unlike other platforms that rely on third-party services, Mogi provides end-to-end streaming control, guaranteeing optimal performance and user experience. To address these challenges, Mogi provided an end-to-end OTT solution tailored to Vaki’s needs.
2. Multi-Device Streaming & Adaptive Bitrate
The platform was built to support WebApp, Android, iOS & Android TV, ensuring accessibility across all devices. Adaptive bitrate streaming was implemented to provide high-quality playback based on users’ internet speeds.
3. Subscription & Monetization Strategies
To help Vaki onboard more users and drive revenue, Mogi implemented, offering multiple plans catering to different user needs:
Basic Plan: Affordable access with limited device support and standard definition (SD) streaming.
Standard Plan: High-definition (HD) streaming with support for multiple devices.
Premium Plan: Ultra HD (4K) streaming with multi-screen support and additional exclusive content.
Additionally, Vaki’s OTT platform introduced:
Ad-Free & Ad-Supported Options: Users could choose between an ad-supported free tier and a premium ad-free experience.
Flexible Payment Options: Integration with local payment gateways and carrier billing for seamless subscriptions.
Conclusion
Mogi’s collaboration with Vaki highlights the power of OTT in democratizing regional content. By providing a scalable, feature-rich platform, Mogi has empowered Vaki to transform Mizoram’s entertainment landscape, creating new opportunities for local content creators and delivering unparalleled viewing experiences to audiences.”